Business writing: phases and organization of the text

Designing: thinking on paper

• Who among us is not a "business writer"?
• Write well to work better!
• The stages of the writing process
• Planning: thinking on paper
• The goal of my paper
• Do you want to try?
• My recipient: this… known!
• Types of recipients
• The search for information
• Writer's block
• The pre-writing
• From ladder to clustering
• Clustering
• Do you want to try?
• The 5 W
• Listing and cubing

Write and re-write

• Free-writing: praise of creativity
• 6 hats to… write!
• Which hat?
• A question of hemispheres
• Re-writing: review and correct
• Write for the reader
• Logic and fluency

The organization of a text

• Take off, fly, land
• At school with Cicero
• Author's opening words
• The heart of your writing
• The end
• The postscript

Final test

COURSE CODE

0003_16_01